fh.3.2 The influence of TNCs in shaping food consumption habits
Content
- Geographic inquiry and concept(s)
- The power of different stakeholders in relation to influence over diets and health
- Geographic knowledge and understanding
- The influence of TNCs (agribusinesses and the media) in shaping food consumption habits
- Case study or detailed examples
- Neither required by the syllabus
- Aims of this lesson
- To know and understand the influence of agribusiness TNCs in shaping food consumption.
- To have knowledge and understanding of the influence of the media in shaping food consumption.
Base knowledge and understanding
News article
Hard to digest: we still live in Fast Food Nation | Eric Schlosser
The long read: Twenty-five years after I revealed the practices of the industrial food giants, the profits – and dangers – of mass producing meat and milk have only grown
The Guardian · 6 January 2026
Key terms
- Agribusiness
- The business sector encompassing farming and farming-related commercial activities. It involves all the steps required to send an agricultural good to market, namely production, processing, and distribution.
- Transnational corporation (TNC)
- A firm that owns or controls productive operations in more than one country through foreign direct investment.
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Review
- Suggest one way in which media advertising affects dietary choices in middle-income countries. [2]
- Explain two ways in which transnational agribusinesses can influence food consumption habits. [4]
- Examine how the actions of transnational agribusinesses and the media influence food consumption habits in different places. [10]
- To what extent do agribusiness transnational corporations have a positive impact on food security in low-income countries. [10]
